Managing Your Entrepreneurial Mind
By Liz Uram Some might consider having an entrepreneurial mind a negative trait but from my perspective it’s a good thing. It keeps me innovating, trying new things, and finding exciting new...
View ArticleAre You the Grasshopper or the Ant?
By Liz Uram There’s a lot of buzz going on in the small business community that is quite frankly disturbing. That talk is about ‘taking the summer off’. I don’t know any business owners who have the...
View ArticleThe 4 Way Test For Decision Making
By Liz Uram A man named Herbert J. Taylor came up with the Four Way Test during the Great Depression when he was trying to save a troubled manufacturing plant in Chicago. Mr. Taylor’s company began...
View Article3 Ways To Increase Your Visibility
By Liz Uram Solo entrepreneurs can’t afford to be the best kept secret in town. You need to be seen and be heard. It’s not that business owners don’t know that. There are just so many options, it can...
View Article4 Things You Can Do This Week To Make Progress
By Liz Uram This post was inspired by my awareness of how much I want the instant gratification of getting the results I want without really putting in the work. I’m impatient and I want what I want...
View ArticleCaution: Don’t Make This Marketing Mistake!
By Liz Uram So, what is this BSO and what’s wrong with it? It’s direct mail. More precisely, sending postcards announcing your arrival on the scene. What’s wrong with this is that this is a very...
View ArticleA Simple Formula For Solving Problems
By Liz Uram Dwelling on issues and feeling sorry for yourself never solved anything. I know because I’ve spent plenty of time feeling sorry myself and I can assure you that dwelling on the negativity...
View Article61% of B2B Content Marketers Agree This Is An Effective Method
By Liz Uram Event marketing is one of the hottest tickets in town according to the B2B Content Marketing: 2013 Benchmarks, Budgets, and Trends North America report. 67% of B2B content marketers say...
View ArticleCatch the Wave of Success
By Liz Uram The exciting thing about life is that you never know what’s right around the corner. But… it can be hard to maintain a feeling of excitement and anticipation when you’re working hard to...
View ArticleMake the Effort: Don’t Worry About the Outcome
By Liz Uram Do you ever avoid taking action because you’re worried about what might happen? If so, repeat after me: I am responsible for the effort, not the outcome. Simply put, you need to do the...
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